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Boston University School of Management Brings Disney Institute’s Celebrated Program to Boston

NOTE: MassMEP members receive $50 discount

Boston University School of Management is bringing Disney Institute’s traveling professional development program, the "Disney Keys to Excellence," to Boston on April 15, 2008. This full-day, interactive workshop provides the opportunity for area business professionals to experience the "business behind the magic." Walt Disney World® instructors will teach proven Disney success strategies, which participants can adapt and apply to their own organizations.

"Professional development programs that we offer at the Walt Disney World® Resort and Disneyland Resort have proven extremely popular," said George Aguel, Senior Vice President for Walt Disney Parks and Resorts. "Community leaders around the country started asking us to bring similar programs to their cities, and the ‘Disney Keys’ program does just that. Participants will discover Disney success stories and learn about management philosophies and behind-the-scenes operations that have made the Disney Parks and Resorts a benchmark for businesses around the world."

According to Aguel, Disney Institute programs are unique in the world of business. "What makes the Disney learning experience so different and meaningful," says Aguel "is that we don’t simply teach theory. We showcase philosophies and strategies that have made Disney Parks and Resorts a success – ideas that are easily adaptable to other organizations."

With the establishment of the Disney Institute in 1986, thousands of business leaders from more than 35 countries and 40 industries have attended business programs at the Disney Institute in Florida. The "Disney Keys to Excellence" is the only Disney Institute professional development program that goes "on the road" to select communities around the United States.

The Boston "Disney Keys" program will showcase four 90-minute sessions:

Leadership, Disney Style – Discover how effective leadership has been the catalyst at Disney to drive employee/customer satisfaction and bottom-line results, from the company’s inception to today.

Management, Disney Style – Examine the importance of integrating an organization’s corporate culture into selection, training, and care of employees.

Service, Disney Style – Explore world-renowned Disney principles for service excellence.

Loyalty, Disney Style – Learn key practices and principles in building and sustaining loyalty that have made Disney a trusted and revered brand around the world for more than 75 years.

Registration and tuition fees for the program are $424 per person and include course materials and a full day of catered meals and beverages.

MassMEP members receive a discount of $50 off the standard fee by using this promotional code: MMEPNWSE.

Additional group discounts are available. The program fee includes registration, program materials, continental breakfast, catered lunch, and two catered breaks.

For more information or to register: (877) 544-2384 or www.disneyboston.com.

 

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